Marketing isa growth system —not a channel list

We first chose our own route — and quickly realised we had been wrong.

From the beginning, Nataly suggested a solution that seemed too direct, but it was exactly what worked. Her approach balances strategy and sensitivity. She does not force a decision, but knows precisely where she is leading.

With her, the work feels calm, confident and focused.

Nataly completed a full marketing audit of the Skav Flowers network: 20 sections, one year of data and three locations.

She analysed sales, the website (CRO, UX and checkout), amoCRM, Yandex Metrica, the customer base and competitors. The outcome was a quantified loss map showing where value was lost and what to fix first, together with growth potential and a prioritised roadmap.

We have already implemented some of the recommendations, and the results are visible. I recommend Nataly without reservation.

We worked together on a fintech project where Nataly led marketing strategy, positioning, budget planning and go-to-market. She did more than ‘marketing’: she went deep into the product, audience and business goals. Her ability to adapt quickly when the inputs changed was especially valuable.

As a PM, this was a rare case where marketing did not sit apart from the product, but worked as a full part of the product team. A strong professional I would gladly work with again.

Nataly helped build a blogger community in Krasnodar and establish partnerships with key local businesses.

KPIs were met and exceeded, communication was clear and deadlines were respected.

I especially valued Nataly’s proactive, strategic approach: she proposed solutions that helped us understand the region and adapt the strategy.

Working with Nataly was easy, clear and consistent.

She was highly organised and professional, and brought PR ideas to life quickly. Her creativity was especially strong in unconventional situations and when creating new stories.

Her initiative launched the breakfast format, which guests embraced immediately. Nataly’s projects delivered tangible results and a warm audience response.

We first chose our own route — and quickly realised we had been wrong.

From the beginning, Nataly suggested a solution that seemed too direct, but it was exactly what worked. Her approach balances strategy and sensitivity. She does not force a decision, but knows precisely where she is leading.

With her, the work feels calm, confident and focused.

Nataly completed a full marketing audit of the Skav Flowers network: 20 sections, one year of data and three locations.

She analysed sales, the website (CRO, UX and checkout), amoCRM, Yandex Metrica, the customer base and competitors. The outcome was a quantified loss map showing where value was lost and what to fix first, together with growth potential and a prioritised roadmap.

We have already implemented some of the recommendations, and the results are visible. I recommend Nataly without reservation.