CASES

Not a project list.
Proof of work

A selection of concrete business outcomes: strategy, systematic marketing, growth and customer retention.

01FINTECH

Fintech

Rebuilt marketing, analytics and the acquisition funnel through scoring into one manageable system.

Abstract visualisation of a fintech analytics system
€150–300kmonthly budget
650–1,150leads / month
~55%valid enquiries
02EDTECH · HEAD OF MARKETING

EdTech

Built a launch model focused on repeat sales and manageable product economics.

Abstract editorial visual of a learning and launch system
30–35%repeat customers
LTV > CAC ×2.5product economics
03HORECA · SYSTEM MARKETING

Ave Bistro / Cou Cou

Built the restaurant group’s marketing system from scratch, from strategy to an autonomous team.

Restaurant interior
CAC ~€1.50guest acquisition
LTV ~€25guest value
20+media publications
04IT PRODUCT · HEAD OF GROWTH

IT product

Launched and grew an IT product with a focus on unit economics, retention and repeat sales.

Editorial visual of a connected IT-product growth system
45%repeat purchases
LTV/CAC ×3.2product economics
>60%revenue from existing customers
05RETAIL / E-COM · AUDIT

Skav Flowers

A full business and marketing audit with a step-by-step growth plan.

Flower arrangement for the Skav Flowers case study
from €50k / yeargrowth potential without extra ad spend
×2online vs offline order value
>60%revenue from repeat customers
06HORECA · BRAND / PR

Sunny Cafe × Surf Coffee

A partnership between two coffee shops delivered without an advertising budget.

Two coffee cups representing a brand partnership
€0advertising budget
2 brandsone city activation
07DEVELOPMENT · CREATIVE

Federal Developer

A creative advertising concept for a residential development.

Neutral architectural image for the federal developer case study
Outdoor + digitalone cross-format system
NDAproject details
08RETAIL · BRAND / PR

Poison Drop × Krasnodar Bars

A collaboration that attracted customers, grew contacts without advertising and renewed attention around the brand.

Cocktail and jewellery object representing the collaboration
2,000+email subscribers
14 daysto result
700cocktails
09HORECA · GROWTH

Balerina i Bifshteks

Launched a weekend-breakfast format and increased off-peak visits.

Editorial breakfast photograph for a restaurant case study
1,000+breakfasts
3 monthsweekends only
10RETAIL · CRM / GROWTH

Bomond

Won back B2B designers and grew sales through attentive onboarding.

Materials and textures for a ceramics and bathroom retail case study
€100k+sales in 2 months
€100implementation budget